In frames on the project Master 4. 1 is developed Marketing campaign using digital marketing tools and channel that should reach the target group through social media and to understand the meaning of the master’s exam and vocational education. The campaign is implemented through social media of the chambers. For this purpose, a video “It’s an honor to be a master” was recorded. The partners helped in the production of the video by recording the narration in the local language. For the implementation of the campaign, a plan for digital marketing was prepared by each partner, which will be implemented until the end of the project.

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